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  • Shaking The Money Tree: Managing Slow Payers

    By: Angela Booth


    *Article Use Guidelines*

    Use in opt-in publications, or on Web sites, but please include
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    Summary: Slow payers affect every business. Because they can
    seriously affect cash flow, it's vital that small businesses have
    a system in place to manage them.

    Total words: 750

    Category: Small Business

    Shaking The Money Tree: Managing Slow Payers

    Copyright (c) 2002 by Angela Booth

    When you're running your own small business, especially if you're
    a solo operator, you need four pairs of hands, eyes in the back
    of your head, and psychic abilities don't hurt either.

    Most of your clients will be wonderful, but some will be
    difficult. And unless you have a system in place to manage them,
    slow-paying clients fall into the difficult class. If you allow
    it, slow-paying clients can damage your cash flow.

    My system for managing slow-payers is simple. So far it's worked
    well, but I'm thinking of revising it, and following up more
    quickly.

    => Get it in writing

    If you provide a service, you need a basic agreement that you
    automatically give to all new clients. You can tailor this basic
    agreement as necessary.

    For example, when a new client hires me for a copywriting
    project, I send him my Writing Services Agreement.

    Here it is ----

    <--------------Writing Services Agreement -------->

    Your signature below authorizes me to write copy for the project
    above, for the fee stated.

    Two revisions are included if requested within five days of your
    receipt of copy, and are not based on a change in the assignment
    brief made after the copy is submitted. Balance of payment is due
    on receipt of the invoice.

    You understand that the assignment is work done for hire, which
    gives you the copyright. You release me from any responsibility
    for legal or other problems that may arise from the use of any
    copy I write for you.

    <------------------------------------------------->

    The agreement covers the details of the project, as well as the
    terms of payment.

    Most clients are good about the agreement, and readily sign it.
    But what happens if you have a rush job --- say a client needs
    some work done within the next few hours --- and there's no time
    for formalities?

    Always insist on something in writing, whether you fax them your
    own agreement, or they fax you a purchase order. Without the
    details of the project in writing, you'll forget what you said,
    or they'll forget what they said. It's worth taking the extra
    trouble to spell it all out in writing --- however briefly --- so
    that everyone's on the same page.

    => The check's in the mail

    Unfortunately, even with the agreement signed and sealed, some
    clients extend the payment period. I don't concern myself for 30
    days, which is probably a mistake.

    After 30 days, I follow up, usually with an e-mail reminder. If
    there's no result, I follow up again each week, either with an e-
    mail message, or with a phone call.

    Sooner or later, the client will pay his bill.

    To gee up the laggards, in future I'll be following up after 14
    days.

    => Tips to keep the cash flowing

    * Bill your client as soon as you've provided the service. I used
    to allow five days to pass, but since I provide two revisions of
    copy if necessary anyway, I invoice as soon as I've completed the
    work.

    * If you anticipate heavy expenses, bill the client up front for
    a portion of them. Keep track, and present your expense sheet for
    payment regularly.

    * For long projects, bill at stated intervals. Once a week is
    reasonable, once a fortnight is too long. Don't continue work
    without getting paid. Be inflexible about this. If you allow too
    much leeway, you can find yourself working for a month, and
    unable to collect because the client is insolvent.

    * Check your finance program to see whether it has a reminder
    feature. If it does set it remind you to follow up on slow payers
    regularly.

    * Keep your cool. Be calm, polite and completely professional
    when you follow up with slow payers.

    Slow-payers are a fact of business life. Put a system in place
    that helps you to handle follow ups with them quickly, and they
    won't bother you too much.

    ***Resource box: if using, please include***

    Angela Booth crafts words for your business. Words to sell,
    educate or persuade. Contact her today for a free quote:

    http://www.digital-e.biz/

    Free ezine: Creative Small Biz --- subscribe at:
    http://groups.yahoo.com/group/Creative_Small_Biz/

    About the Author

    Australian author, journalist and copywriter Angela Booth
    has been writing professionally for over twenty years. She writes
    business books and copy for businesses.




     

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